Your brand inside a real fortune cookie, at restaurants everywhere.

Your line, your brand and your code — printed on the slip inside, at restaurants everywhere.

Connect with people at the table, one fortune at a time.

Illustrative examples

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The unit

It arrives with the check, as part of the meal.

An ordinary fortune cookie from the outside. Inside is the slip: your line, your brand and the lucky numbers, printed to your brief.

Illustrative example

Why it works

Advertising that shares physical space with people cannot be blocked, skipped or scrolled past. This is that idea, shrunk to fit in a hand.

01
It arrives as part of the meal
The cookie comes with the check the way it always has. Your message is inside something the restaurant is already handing over, rather than an interruption bought against someone’s attention.
02
It lands at the calmest point of the evening
The end of a meal is unhurried in a way almost no other advertising moment is. Nothing else is bidding for the table at that point.
03
It reaches a table, not a screen
A cookie goes to each person present, so a brand can arrive with a group in the same moment rather than one device at a time.
04
It is a physical thing, not an impression
The slip is small enough to pocket and leaves the restaurant with whoever takes it. It does not disappear when a feed refreshes.

Words on the slip. The entire creative brief.

Lucky numbers underneath, yours to make mean something.

Ways to skip it, block it or scroll past it.

What you get

Mix them, or start with the fortune and nothing else.